As a small business owner myself, I take my role in supporting fellow small business owners very seriously because I know how integral your role is to your community, employees and business.
Arming your clients, prospects and "herd" with the right information – and speaking to them in a way that makes sense during this time is extremely important.
People buy from people that they know, like, and trust. An E-Book is one of the fastest (and easiest) ways to quickly build rapport with a potential client, fellow attorney and those in your community.
E-Books also act as powerful tools in your law firm's marketing.
You can send your E-Book to a lead or potential client. It's also best practice to send them to your current clients, to continue to foster the relationship and set yourself up for referrals in the future.